Unlock the Power of Digital Marketing with Our 55th Anniversary Bundle
Get in front of 61,500 Clinical Laboratory Professionals!
Medical Laboratory Observer is proud to celebrate 55 years of connecting the clinical lab community with essential news, education, and industry insights. To mark this milestone, we’re offering an exclusive opportunity for advertisers to test a diverse range of digital marketing tools—at a deeply discounted rate.
Enjoy the flexibility to experiment with email, web, and social media marketing, allowing you to discover the optimal channels for your brand.
What You Get with the Digital Bundle:
- 5,500 Targeted Emails: Deliver your message directly to your target audience in one dedicated email deployment.
- 55,000 Web Impressions: Increase your brand’s visibility through prominent a 300×250 ad placement on our website.
- 5 Social Posts: Leveraging our social media audience to position your brand as a thought leader.
Total Cost: $5,500 (valued at $8,240)
Our Audience
Decision Makers
- Lab Director | Lab Manager | Administrator | Supervisor | Section Manager Dept. Head | POL Group Practice Manager | Administrator MA | Nurse 39%
- Chief | Asst. Chief Medical Technologist | MLT | MLS | Pathologist | Physician 32%
- Clinical Chemist | Microbiologist | Hematologist | Director/Manager Radiology-Imaging | Hospital Admin. | Owner | Officer | Purchasing | LIS | EMR | EHR Manager 18%
- POCC/POCT Coordinator | Compliance | QA Coordinator | Manager Educator | Dept. Chair | Faculty | Phlebotomist | Nurse | Other 9%
Diagnostic Lab Facilities
- Hospital Lab | Independent Lab | Group Purchasing Organization 82%
- Group Practice Lab | Physician’s Office Laboratory 6%
- Government and Public Health Lab Biomedical Industrial Lab 3%
- Medical School | Med Tech | CLS Ed Programs 3%
- HMO/PPO | ACO-Accountable Care Organization | Other 3%
Medical Laboratory Observer Team
SALES
Director of Healthcare Sales
Brian Rosebrook
918-728-5321
brosebrook@endeavorb2b.com
Director of MLO Sales
Carol Vovcsko
941-321-2873
cvovcsko@mlo-online.com
Territory: East, Midwest (except IL), International, Classifieds
Account Manager
Lora Harrell
941-328-3707
lharrell@mlo-online.com
Territory: West, South, Illinois
EDITORIAL
Editor-in-Chief
Christina Wichmann
618-205-5241
cwichmann@mlo-online.com
Managing Editor
Erin Brady
941-208-0197
ebrady@mlo-online.com
Stay in the know and sign up to receive information on the latest happenings and marketing opportunities from Ratchet+Wrench.